Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Friday, 25 November 2011

Two Free Marketing Services for Self-Publishing Authors Offered by Outskirts Press in November

Denver, CO (PRWEB) November 01, 2011

Outskirts Press, the fastest-growing full-service self-publishing and book marketing company, announced today it is giving away the Amazon Search Inside and Barnes & Noble See Inside submission services with the purchase of a publishing package this month (a $ 200 value). Authors who purchase the Diamond, Ruby or Pearl book publishing packages in November will be rewarded with two of the most popular marketing options available through Outskirts Press: Amazon Search Inside and Barnes & Noble See Inside.


Self-publishing authors voted in a Web 2.0 poll on the publishers blog where feedback was solicited on three choices for the November 2011 promotion: an instant 10% savings on publishing services, $ 300 of Mad Money to spend on any pre-production option the author desires or free Amazon Search Inside and Barnes & Noble See Inside submissions after publication.


The first choice, Mad Money, was offered as the publishing package promotion during the month of October. Now Outskirts Press listens to voters again this month by offering their second choice. With the Search Inside and See Inside features, authors can dramatically increase their chances to sell their books. Amazon has found that books that participate in this program are significantly more successful, on average, than books that do not participate. Being able to browse through sections of the book increases the confidence the customer has in the product and makes it far more likely theyll purchase a copy of the book, whether they are browsing on Amazon or Barnes and Noble websites.


For more information or to take advantage of this promotion, visit http://www.outskirtspress.com/promotion.html. You must purchase a Diamond, Ruby or Pearl book publishing package in the month of November. At check out, simply enter the promo code LookInside11-2011. The marketing options will be added to your purchase at no cost.


About Outskirts Press, Inc.

Outskirts Press offers high-quality, full-service self-publishing and book marketing services for writers and professionals who are seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining 100% of their rights, 100% of their profits, and 100% of the creative control. http://www.outskirtspress.com.


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ShopText Launches ScanTxt: Self-Service Mobile Marketing Platform Combines Text Messaging and QR Codes

Norwalk, CT (PRWEB) November 17, 2011

What's better than a QR code?


ShopText Inc., a leader in mobile marketing and loyalty solutions, today announced the launch of ScanTxt, a web-based mobile marketing solution which combines QR codes and text messaging keywords. ScanTxt is self service and easy to use. In minutes, businesses of any size can create an integrated QR code and text message call to action to place in any offline ad. The codes can connect prospects and customers to any selected digital content, including websites, facebook, LinkedIN, blogs, YouTube and Vimeo videos, slideshare and apps.


ScanTxt is FREE for the first 30 days or 15 text messages. Monthly pricing plans range from $ 9.99 to $ 999.99 per month based on text message volume with no limit on QR code scans. ScanTxt provides real-time reporting of scans, texts and clicks by day, time of day and carrier from a single dashboard.


ScanTxt codes can be updated any time. Consumers can engage with online content the moment they see a ScanTxt enabled ad by using their QR code reader to scan the code or simply by texting a keyword to 467467. ScanTxt leverages ShopTexts partnership with Helferich Patent Licensing, LLC (HPL). ShopText is the only HPL authorized mobile marketing platform approved to offer text to shortcode programs on behalf of third parties.


98% of all mobile phones in the U.S. are able to send text messages and 70% of the U.S. population is texting. QR codes are rapidly gaining popularity, but just 6.2% of U.S. mobile users scanned a QR Code in June, according to ComScore, said Steve Roberts, CEO of ShopText, Inc. Clients asked us to provide both QR and sms calls to actions for their mobile marketing programs. We have seen significantly higher response rates with a QR+SMS combination and decided to launch ScanTxt. The automated mobile marketing service maximizes mobile response and makes it easy for offline consumers to connect with online content using either a QR code or a text message.


ScanTxt is offering a 25% discount on the first three months of any paid plan signed-up by December 15, 2011 with promocode SAVE25.


About ScanTxt

ScanTxt combines QR codes and text message keywords to maximize response rates from traditional media. ScanTxt enables small businesses, agencies and publishers to engage prospects and customers on the spot with any desired web content and to measure results in real-time. ScanTxt is the only mobile marketing platform that is approved and licensed by Helferich Patent Licensing, LLC.


ScanTxt is FREE for the first 30 days or 15 text messages. Pricing plans range from $ 9.99 to $ 999.99 per month based on text message volume. In just a few minutes, anyone can 1) reserve their brand keyword, 2) create a response message with a link to website, YouTube video, facebook, etc. and 3) download their integrated ScanTxt code to insert embed in any ad. Content and links can be updated any time. To learn more, text SCANTXT to 467467 (Msg&Data Rates Apply. Txt HELP for help, STOP to quit) or visit http://www.ScanTxt.com


About ShopText

ShopText is the leader in mobile shopper marketing and loyalty. Our SaaS mobile platform enables brands and retailers to engage consumers from any ad with a simple text message and creates a new opt-in direct-to-consumer channel.


Consumers can easily request a coupon, rebate, free sample or enter a sweepstakes without having to go online or call a 1-800 number. ShopText integrates directly with any CRM database, fulfillment center, order management, POS or loyalty card platform. Every ShopText-enabled ad response and completion is measured in real-time so retailers and brands can immediately determine their offline media ROI. ShopText works across all major U.S. mobile networks. For a 2 minute video overview of ShopText, text GOMOBILE to 467467 (Msg&Data Rates Apply. Txt HELP for help, STOP to quit). Brands, retailers and agencies can go mobile by calling 203-803-4310, emailing info(at)shoptext(dot)com or visiting http://www.shoptext.com.


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Third Annual "SMX Biggest Search Geek" Contest Opens December 20: Win a Trip to Search Marketing Expo - SMX West

San Francisco, Calif. (PRWEB) December 20, 2010

Marin Software and Search Marketing Expo today announced the opening of the 3rd Annual "SMX Biggest Search Geek Contest," the popular quiz-based contest to win a trip to attend SMX West in San Jose, March 8-10, 2011.


The contest is now open at the SMX Biggest Search Geek website.


For all those geeks stuck in the office while others enjoy the holidays -- or those who are sneaking a peek at work email while the family celebrates downstairs -- the SMX Biggest Search Geek contest is a fun way to test your Search IQ *and* enter to win some great prizes.


Questions are not for the faint of heart, and are designed to test the best and brightest minds in the search marketing community. Last year's topics covered everything from A/B testing and landing page optimization to negative keywords, ad grouping, and ad bidding -- to questions about Google's history. (Q: What was the name of Larry Page and Sergey Brin's 1996 research project that laid the foundation for Google's search engine?*)


"SMX is the top search conference out there today, so any chance for a free ticket is worth a try," said last year's winner, Tim Ossmo, of Leapfrog Online.


Ossmo beat out others with a score of 80.8% in 699 seconds. In 2009, winner Keri Morgret beat out other search marketers with a score of 76.8% in 3722 seconds.


Second and third place contestants will each win a free Apple iPad.


The challenge tests not only how much you know about search marketing -- but how quickly you can answer the questions.


Marin Software invites the best and the brightest minds in search marketing to stand up and show their smarts in the third-annual SMX Biggest Search Geek Contest.


*A: Backrub.


Contest Details:

The SMX Biggest Search Geek Contest sponsored by Marin Software is open to anyone with the mettle to answer 20 tough questions about the ins-and-outs of search marketing.
The Grand Prize Winner will receive an iPad plus a free trip for two people to SMX West in San Jose, California, March 8-10 2011. The prize includes round-trip airfare, hotel accommodations, and two All Access Conference passes to SMX West 2011 for the winner and a travel companion.
The winner will also receive an award on stage from SMX West chair and Search Engine Land editor-in-chief Danny Sullivan, and will gain national recognition as the Biggest Search Geek for 2011.
The winner of the SMX Biggest Search Geek Contest will be chosen based on who answers the most questions correctly in the least amount of time.
Search marketing experts have until February 18, 2011 at 11:59pm PST to take the timed questionnaire.

The winner will be notified on February 21, 2011. The top 50 runner-ups answering the most correct questions in the shortest amount of time will each receive a "Search Geek" recognition award from Marin Software.


About Marin Software:

Marin Software provides the leading paid search management platform for advertisers and agencies worldwide. The companys flagship product, Marin Search Marketer

Scentsa Names Kaylin McClain as Manager of Sales and Marketing for the Specialty Retail Products Division

Carlsbad,CA (PRWEB) May 24, 2011

Award- winning multimedia and software company, Scentsa, welcomes the addition of Kaylin McClain as Manager of Sales and Marketing for its Specialty Retail Products Division. McClain comes to Scentsa with more than five years of business- to- business and retail sales experience. Her focus will be developing and building business relationships with Specialty Retailers and Brands for the companys touch-screen displays, mobile apps and tablets, and digital CRM Client Cards.


McClain was born and raised in San Diego where she completed her Bachelors Degree in communication studies from California State University San Marcos. McClain began her career in Sales as an Advertising Account Executive for Clear Channel Radio, San Diego. McClain is a former five year veteran of the San Diego Charger Girls, San Diego Chargers Football Co. and as a professional NFL Cheerleader she represented the organization in prominent appearances in Iraq and the US, on local and national television broadcasts.


We are pleased to announce the addition of Kaylin McClain to our sales team, says Co-CEO of Scentsa Jan Moran. Her experience and expertise will be an integral part of our continued strong growth in the retail industry for digital media, marketing and CRM solutions.


Scentsa software solutions are deployed in major retail chains, including; Barnes & Noble College, Sephora, and DFS Galleria in the US, Canada, Hong Kong, and Abu Dhabi.


For further information, please contact:

Caitlin Macbeth, Scentsa

Inigral Announces Academic Lifecycle Engagement Platform with Enrollment Management, Admissions Marketing, Student Retention and Alumni Engagement Solutions on Facebook Platform

San Francisco, CA (PRWEB) October 28, 2008

Inigral Inc., the emerging leader of application development on the Social Web for higher education, has announced at EDUCAUSE 2008 that its new product "Schools on Facebook" is the first Academic Lifecycle Engagement Platform, a solution for colleges and Universities that includes admissions marketing, enrollment management, student retention and alumni engagement functionality. Today, Inigral also announced, in an accompanying press release, that it is the first service to offer real-time, event-based data integration with PeopleSoft Enterprise Campus Solutions 9.0, the first SIS system to offer event-based data handling according to the IMS Global LIS specification.


Inigral will be at EDUCAUSE as part of the Oracle Exhibit auctioning off three spots in the private beta for Spring 2009, in addition to having a drawing for one free spot with the added value of a carpool application on Facebook donated by Zimride. Chegg, the number one textbook rental site, has also offered to sponsor any school at full cost.


"So many large data systems that Universities use do not actually engage the people the system is for," said Michael Staton, CEO, for Inigral. "With our Academic Lifecycle Engagement Platform, 'Schools on Facebook,' Colleges and Universities now can use Facebook to drive enrollment, retention and alumni engagement by facilitating community interaction around existing data."


Schools are spending four billion dollars a year marketing to students, and most admissions teams are complaining that current efforts are out-of-touch and don't reach so called "digital natives." "Prospective students aren't reading marketing emails any more and the brochures go straight to the recycle bin. Meanwhile, they're on Facebook and institutions want a presence there," Staton said.


Inigral is a pioneer of social web applications for education. Now generating wide interest is their white-label Facebook application, "Schools on Facebook". The Company has attained an impressive list of "firsts" with the social network, including introducing the first Course Management System ("Courses on Facebook") on the Facebook platform. The Company was also one of the first to release License and Support of social web applications on social platforms.


About Inigral


Inigral is a pioneer of social web applications for education. Now generating wide interest is their white-label Facebook application, "Schools on Facebook". The Company has attained an impressive list of "firsts" with the social network, including introducing the first Course Management System ("Courses on Facebook") on the Facebook platform. The Company was also one of the first to release License and Support of social web applications on social platforms. To learn more about the company, please visit http://www.inigral.com.


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New Module on Easy Article Marketing Tips Added to The Traffic Maverick for Guaranteed Website Traffic

(PRWEB) October 25, 2011

Michael Bashi is the key man behind the online training course to increase website traffic, named The Traffic Maverick. He has developed this program on the basis of his own experience as an internet marketer. This program has been successfully implemented by many users to achieve their much desired traffic. The launch of the new module has been highly appreciated by the members of this program. This low cost tutorial already has 14 modules, and some more might be introduced in the days to come.


A well executed article marketing plan can do wonders to the fortune of a business by attracting high quality website traffic for no additional cost at all. Mike Bashi provides invaluable suggestions on how to use the familiar article directories like Goarticles.com, Ezinearticles.com, and many others to drive traffic. These article directories are effective because many people prefer them to search engines. These article directories can find out high quality articles relating to the search phrase. Therefore, most of the articles are read when they appear in a search result.


These sites are trusted by readers and the credibility of any article increases when they appear on such sites. Mike Bashi stated during the launch Like the forums and blogs, 90% of the work is done for you. The article directories build a potential customer base that will trust your output. He also added that the visitors come to these sites to gather information, and their trust can be earned by providing them what they are looking for.


The best thing about an article marketing program is that it can generate the best quality of website traffic. The author of an article is looked upon as an authority when the article is read by someone. Any business can write informative articles on their product and service to attract the attention of the visitors. It is also very useful to add a link to the website of the business at the end of the article.


The author has also spoken about the three most important attributes of an article to make it work. Firstly, the articles must have a title and summary that is able to catch the attention of the viewers. The article must not contain any duplicate content. It is a futile practice to use someone elses article. The third most important point is to opt for the right article directories to submit the articles.

Caribbean Search Engine Optimization And Website Marketing Services

(PRWEB) January 12, 2005

Did you know that in excess of 85% of people find websites through the search engines? Forget radio ads, newspaper ads, billboards, TV ads etc. For a small fee you can be found on Google, Yahoo and MSN for a much longer lifespan than that of any newspaper advertisement.


SEO or search engine optimization is the art of using the search engines to market your website to a target audience and then to convert that audience to customers when they find your website. It's not rocket science, but in order to market your website sufficiently well to the major search engines, you have to know what you are doing.


Webpositionexpert is spearheading this industry in the Caribbean region. Visit their site at http://www.webpositionexpert.com for more details. One of the unique services that they offer is a free (and it is totally free - no strings attached) website analysis which is done by hand and mailed to you.


This is no gimmick or report produced by software. Everyone who fills in their details at ww.webpositionexpert.com/contact.php receives a free and comprehensive website analysis - this report includes positioning reports, keyphrase analysis, inbound links and a test to see if your site is indexed on the major search engines.


The CEO, Simon Skinner said "not many things in life are truly free, but our website analysis is one of them". He went on to say "We like to give something to people, we think it is a fairly novel idea and companies have been very responsive to the report and to our list of services. We do not have a 'one size fits all' approach. Each of our clients is unique".


He added "A managed web site optimization service by Web Position Expert removes the stress and hassle of dealing with your web site when really you want to be concentrating on your core business. Some people achieve a top 10 placement in major search engines with their web site and yet fail to get genuine results. Other’s who achieve a top 10 placement with their web site experience high quality traffic that results in major success."


In todays world where technology rules Webpositionexpert still likes to have a more human approach to its clients. As well as the search engine optimization services that webpositionexpert provides, they also register domains and deal with website developers to help build or modify your website in addition to the organic SEO services.


Webpositionexpert is offering half price SEO services to the first 5 companies to contact them on or after 12th January 2005.


Please email simon@webpositionexpert.com for more details.


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